Vendors Ideal Relationship

Your Channel Knowledge Nugget for Today: Partners – When recruiting for their channel, vendors are looking for skills and experience in sales and marketing; technical expertise; processes and practices that fit with theirs; a partnership mentality; and the...

Channel Trenches & Partner Expectations

Your Channel Knowledge Nuggets for Today: Vendors – Take the time to genuinely listen to your partners as they are the ones working in the trenches. You may learn something new that will result in increased revenues and/or market share for you and them. Partners...