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Channel Sales Vendor/Partner Relationships Part III: Can’t We Just Get Along?

by Dede Haas | May 17, 2018 | Blog Posts, Channel Partners, Channel Sales, Channel Vendors, Original Articles

All five articles of this Vendor/Partner Relationship series can be found here. Channel Conflict:  The Good, The Bad, and The Ugly The New York City VAR was certainly having serious doubts as to the value of their relationship with the Vendor (Part II).  Not only did...

Channel Sales Vendor/Partner Relationships Part II: Getting to Know One Another

by Dede Haas | May 9, 2018 | Blog Posts, Channel Partners, Channel Sales, Channel Vendors, Original Articles

All five articles of this Vendor/Partner Relationship series can be found here. Is it truly a partnership or does the relationship seem like it is all about the vendor? As you recall from Part I of this series , a New York City VAR partnered with a Vendor without...

Channel Sales Vendor/Partner Relationships Part I: Love at First Sight!

by Dede Haas | May 3, 2018 | Blog Posts, Channel Partners, Channel Sales, Channel Vendors, Original Articles

All five articles of this Vendor/Partner Relationship series can be found here. If a channel sales partnership is to be successful, it’s all about the relationship between the vendor and the partner. There can be all kinds of fancy channel programs and spiffs but if...

Maximize The Value Of Partner Programs

by Dede Haas | May 1, 2018 | Blog Posts, Channel Partners, Original Articles

by Dede Haas & The ASCII Group Getting the take – and maybe a little advice – from members of The ASCII Group on what solution providers are thinking and doing on a range of important channel topics. Source: Channel Executive Magazine By Dede Haas,...

What Vendors Want Part IV: ‘Close and Go’ Is Not Going to Cut It

by Dede Haas | Apr 25, 2018 | Blog Posts, Channel Partners, Channel Sales, Original Articles

To read all seven parts of the What Vendors Want series, click here. “We really like speed dating. Close and go we always say.” If you want to partner with a good and well respected vendor, ‘close and go’ is not going to cut it. Just like the partnership itself, sales...

What Vendors Want Part III: Be Presentable

by Dede Haas | Apr 17, 2018 | Blog Posts, Channel Partners, Channel Sales, Original Articles

To read all seven parts of the What Vendors Want series, click here. “Why do we have to get dressed up?” If you don’t think marketing is important now, you will have to change your tune when you are recruited by a vendor. Marketing may simply be dressing something up...
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